REMOTE OR NOT, THINK OF ME AS YOUR CREATIVE TEAM DOWN THE HALL.
I’m a director-level writer specializing in the strategy, voice and creative that power campaigns, shape identities and elevate experiences.
I’m a pitch expert for agencies.
A tone of voice specialist for new and newly invigorated brands.
A holistic storyteller with quite a few stories of her own.
My headlines have made headlines.
Art directors occasionally misspell things, so I come in handy there.
I help brands come alive in TV, digital, social, radio, print, experiential and beyond—strategically, creatively, unmistakably.
I come solo or, when needed, with a trusted team of art directors, designers, editors, animators, photographers, musicians and more.
I’m friendly and accessible. No hand holding required.
A recent NYC transplant, I now call Denver home.
And nope...no relation to Marshall.
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AGENCY EXPERIENCE:
Ogilvy
DDB
JWT
BBDO
FCB
Havas
Hill Holliday
Arnold
Edelman
Code & Theory
Digitas
COHN Marketing
CSM LeadDog
Base Beauty
KB Park
CLIENTS & BRANDS:
Beauty: Clean & Clear, Colgate Optic White, Avon, Dove, OGX, Maui Moisture, Almay, Aveeno, Pond’s, Alastin, Epionce, Face Reality, Tara Beauty
Financial: American Express, Bank of Boston, Goldman SachsHealth/Wellness: Susan G. Komen, Motrin, Crunch Fitness, Johnson & Johnson, Amgen, Eli Lilly, Merck, Donor Alliance, Denver Health, Craig Rehab, Valley View HospitalHome: Electrolux, Frigidaire
Kids: Hasbro/Playskool, Room to Grow
Luxury Real Estate: Four Seasons One Dalton, 1228 Madison, One Wall Street, 1428 Brickell, KB Park, LX Collection
Packaged Goods: Kraft, Unilever, Dannon, Quilted Northern, Hellmann’s, Snickers, M&Ms, 3M
Pets: Royal Canin
Professional Services: Amazon Advertising, ICEBOX, Material Bank, The Atlantic, Fortune Magazine, Pitney BowesRetail: Walmart, T.J.Maxx, JCPenney, ExxonMobil On-the-Run
Tech: Cisco, IBM, AT&T, KodakTravel/Leisure: Disney, Roger Williams Park Zoo, Cheyenne Mountain Zoo, Delta Air Lines, Enterprise Rent-A-Car, Celebrity Cruises
SERVICES | BRANDING & POSITIONING:
Naming
Taglines
Personality
Voice & tone
Brand stories
Manifestos
Brand promise
Positioning statements
Social assets
Website copy
Email marketing
Collateral
Apparel/swag
Brand books
Capabilities decks
Packaging
SERVICES | AD CONCEPTS & CAMPAIGNS:
Integrated campaigns
Pitches
Print
OOH
TV spots
Radio spots
Digital display ads
Social ads & activations
Influencer outreach
Experiential
Guerilla marketing/stunts
PR/Events
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STILL SERVING NYC...AND REALLY, THE WHOLE PLANET.
