Served on a dynamic content team at Majid Al Futtaim, responsible for video production and copywriting for the upcoming super-app and various business units, including Dreamscape, iFly, Little Explorers, and Magic Planet. Crafted content for the Ain Dubai launch event, the Majid Al Futtaim delegation's attendance at the World Economic Forum 2022 in Davos, and spearheaded the launch campaign for the GCC region's first metaverse mall.
Skills: Concept Development · Creative Ideation · Videography · Adobe Premiere Pro · Post-Production · Creative Problem Solving · Campaigns · Copywriting

Filmed and directed a music video for local indie artist Palayan’s song Depth, from his debut album ‘Metanoia’ released in 2017. Won 7 international accolades for the Sound of Silence, a short film written and directed by me. Currently filming another music video for Palayan and planning the local release of the Sound of Silence. Created social media videos, manifesto videos and web ads with M&C Saatchi Dubai, for brands like Pizza Hut, Two Four 54 and Aldar.Filmed and directed a music video for local indie artist Palayan’s song Depth, from his debut album ‘Metanoia’ released in 2017. Won 7 international accolades for the Sound of Silence, a short film written and directed by me. Created social media videos, manifesto videos and web ads with M&C Saatchi Dubai, for brands like Pizza Hut, Two Four 54 and Aldar.
Skills: Videography · Adobe Premiere Pro · Post-Production · Filmmaking

Worked on several high profile pitches for global brands, as well as creative ATL, BTL and digital campaigns for Mövenpick Hotels, Abu Dhabi Airport, Philips, Meraas Holding (CityWalk, Box Park), HealthPlus and SAAF Adhesives.