- Plan & develop niche email marketing calendars for assigned clients.
- Write B2C email marketing copy for a variety of different client types including flows, campaigns, and popups.
- Recommend design/ wireframe for the email campaigns.
- Follow tone of voice and copy brand guidelines of our clients.
- Write engaging copy to send to the proper subscriber segments at the right time to drive engagement, revenue, and customer lifetime value.
- Write multiple subject lines, preview text, and calls to action to split test the campaign
- Keep track of the industry, consumer, and competitive landscape to curate insightful ideas for the client-specific industries.

- Collaborating with clients and team members on custom projects.
- Developing messaging guidelines with segmentation strategy based on client goals and market opportunities
- Writing direct response copy for Landing Pages, Emails, Video Scripts, Facebook Ads, LinkedIn Outreach and Press Releases
- Identifying opportunities and strategies for A/B testing and utilizing findings to improve results
- Assessing client marketing materials, client style guide, and web collateral for content, tone, and writing style
- Filling in content where it is lacking (finding other web sources to provide information if client resources are incomplete) and establishing a consistent tone and writing style if not provided by client
- Presenting content to clients and providing revised copy based upon discussion and feedback
- Wireframing and collaborating with designers to seamlessly integrate stylized copy elements including bullets, bolding, and text blocks into electronic, print, and digital designs
- Quality assurance of materials prior to testing and launch
- Developing SOPs for copywriting
- Developing SOPs for Variance Internal Processes
- Training team on how to write copy for custom clients
- Training team on how to find fresh ideas through research

• Help in launching new products
• Make pricing and marketing strategy recommendations
• Create copy for websites and product pages
• Create product labels and marketing materials
• Research for keywords for SEO
• Design website promotions and social media campaigns

Crafted assets for Single Brain's personal brand and it's clientele including:

- Webinars
- Sales Letters
- Email Campaigns
- Ad Campaigns
- Cold Outreach Campaigns
- YouTube Video Scripts
- Long-Form Content
- Short-Form Content
- Content development for each major platform

* Organizing, planning and implementing marketing plan
* Prepare and deliver promotional proposals
* Manage the production of marketing materials, poster, leaflets ,brochure and newsletter along with monitoring budget and operating costs.
* Liaising & networking with the customers, suppliers & advertising agency
* Building business case for new product development or existing enhancements
* Compile reports for management showing results on company’s overall ROMI (Return on Marketing Investment)
* Analyze competitive information and customer profile to develop customized pricing, product solution and packaging to meet the requirement of different segments and verticals

* Working as Business Partner Sales Representative from Rewterz for the Information Security Portfolio offered by the following vendors:

- IBM Security Portfolio
- Intel Security (McAfee) Portfolio
- Tenable Network Security
- Fortinet Security Portfolio
- Barracuda Security Portfolio
- PaloAlto Networks

* Key accounts management for Rewterz (Information Security Services)
* Managing end to end sales cycle for information security projects
* Lead generation for different Information security solutions and services
* Managing customer on-boarding process
* Customer Relationship Management - Focus on growing and developing existing client base, together with generating new business
* Acting as the key interface between the customer and all relevant divisions
* Organizing and arranging specified records and files in order to keep track of financial transactions.
* Creating business proposals for new and existing opportunities.
* Creating Marketing Plan and Budgets
* Development of Direct and Digital Marketing Campaigns
* Development of Promotional Campaigns - Existing and New Offerings by Rewterz.
* Liasing with Business Partners for Co-branding

* Digital content syndication service to major newspapers, magazines, academic journals, professional publications;
* Business Development for International Databases that include:
- Dow Jones Factiva
- Thompson Reuters
- Lexis Nexis
* News agency text services; and specialized business and financial services from Pakistan to a range of international customers.
* Protection of Intellectual Property Rights

* Conducted market research and analysis for prospective international clients.
* Submitted detailed marketing plans which illustrated the best course of actions for different situations.
* Proof reading and Editing documents
* Proficiency in producing genuine content of 3500 - 5000 words per day (24 hours).