• Produce and optimize web copy for best SEO practices
• Produce B2B and B2C content, including social media copy, blogs, and video scripts
• Edit and proofread manuscripts from several different genres

Current and previous clients include Rover, Writer's Digest, and Hearst Magazines

• Act as a subject matter expert on Fortune 100 client’s brand and category, in order to customize a content strategy
• Set standards for customer work, perform QA for copy production to ensure OKR achievement
• Work with Tech SEO Director and Content Lead to help develop a strategy that meets SEO objectives as well as fits customer’s brand goals
• Create content strategy artifacts based on client need and program type with support from content specialists

• Research, author, and maintain all forms of content and publications, including print, video, and web
• Primary creator, producer, director, and editor of video and audio content
• Apply impeccable editing, spelling, grammar, and sentence structure to all content to ensure reading flows smoothly
• Maintain a distinctive editorial point of view, voice, and visual identity for all content and digital media
• Develop content strategy aligned with short-term and long-term company vision
• Work with Product Owners and Development to ensure consistent messaging across multiple products on Onlife's platform

• Pitch and create celebrity exclusives, including recent interviews with country music stars
• Analyze social media metrics and data, identifying opportunities for news amplification aligned with PCM audiences, resulting in Twitter lists that are implemented for efficient news curation
• Assign, edit, publish and post more than 40 news stories to Facebook per day, creating a dynamic and engaging way to complement current PCM audiences and creating opportunities for consistent growth of audiences
• Create and maintain a high-level of performance metrics, including company-wide style guidelines with a baseline in Associated Press
• Support managing editor in Facebook strategy by identifying opportunities for increased ROI, audience growth and paid opportunities
• Integral in growing unique users to 28.7 million with over 50 million page views per month
• Create a 360 user experience by authoring engaging, compelling short and long-form content, strategically choosing supporting media, headlines and captions

• Write engaging features for lifestyle and entertainment sections
• Copyedit lifestyle and entertainment sections using Associated Press Style
• Complete pagination and layout design using Quark XPress
• Craft engagement, wedding, and anniversary announcements