In this role, my focus is on crafting data-driven email marketing content for US-based brands in both B2B and B2C sectors. I also lead efforts to boost engagement, drive conversions, and enhance brand visibility through targeted marketing strategies. Additionally, I take the lead on CodeCrew's social media strategy to help improve brand awareness.

I am passionate about crafting engaging copy and editing for a diverse range of industries. I can help you create eye-catching marketing materials, attention-grabbing press releases, compelling website content, interesting SEO blogs, and captivating social media posts. My strengths lie in effective communication, strategic social media planning, promoting accessibility, and nurturing thought leadership.

I had the amazing opportunity to lead global communications and public relations for pharmaceutical clients like Eli Lilly, Roche, Pfizer, and Astellas. I got to create a variety of content, including materials for patients, engaging social media posts, website content, newsletters, and blogs. I also had the chance to manage global campaigns in different healthcare areas and oversaw all aspects of account operations.

I oversaw global communications campaigns and public relations for top consumer health clients like Procter & Gamble, Royal Philips, Johnson & Johnson, and Accord. I led exciting campaigns across various subjects, managing client relationships, social media, budgets, and content development. Additionally, I had the privilege of working on diversity, equity, and inclusion initiatives while overseeing a Health Community Intern.

I led strategic communications for a variety of important initiatives, including the COVID-19 response, Brexit, and organ donation reform. I organized events, managed external communications, and championed our corporate reputation, media relations, brand management, and digital accessibility. Additionally, I supervised two direct reports.