- Gaming and Beauty Strategy Execution: Supported the development and implementation of Charlotte Tilbury's gaming and beauty strategy.
- Managed the exclusive Twitch and TikTok channels, spearheaded influencer activations, developed creative pitches, oversaw KPI, stat reports and budget management.
- Stayed updated on trends and new product releases to deliver luxury entertainment
- Budget Management: Managed monthly expenditure and raised purchase orders. Proficient in accounting principles and financial reporting.
- Talent and Influencer Relations: Sourced talent, managed relationships with influencers and agencies, and coordinated talent activations.
- Project Management and Coordination: Developed and maintained daily, weekly, and monthly schedules and briefs, ensuring successful execution of campaigns, product releases, and deadlines
- Live Broadcast Stream Monitoring: Oversaw live broadcasts, addressed issues in real-time, and coordinated efforts across multiple teams
Trend Research: Conducted research on pop culture, beauty, and gaming industry trends