Partner with clients, designers and strategists on branding design projects including Masterbrand identity, branding re-designs, brand strategy, omnichannel activations, brand communications, implementation, etc. Management of proposals, briefs, timelines, budgets, deliverables and client expectations.

Introduce students to the world of collaborative design management, prepared senior design majors for graduation by assisting them with resume and portfolio development, network and interview skills to secure design internships, worked with 2nd year design majors to develop a brand from inception to guidelines.

Oversaw global, multidisciplinary integrated creative production and operations teams, working with a wide breadth of cross-functional departments. Partnered with in-house Project Managers to maintain consistency with design initiatives. Main point of contact for senior design executives for the ongoing development and improvement of creative operational workflows, service models, and overall organizational design. Managed partnerships with in-house creative agency. Nurtured a strong team culture.

• Hired and managed a team of 75+ creative professionals for the in-house creative agency, RedHouse., with 12 direct reports.
• Provided collaborative, strategic problem-solving for the integrated project managers, creative teams, external suppliers, clients and various other supporting departments.
• Partnered with VP to build and refine department strategy for continually improvement on systems in creative operations area saving company $8,000,000 annually.
• Established and implemented integrated creative strategies and process improvements to work efficiently and effectively across multiple channels and regions with the Global Marketing teams, reducing delivery timing by 25%.
• Proficiency in keeping things in order while surrounded by a hectic environment.

• Rebuilt agency business, reputation and stability within U.S. branding and design community.
• Functioned as business partner across 8 global branding design offices, building annual business plans and P&Ls.
• Developed agency processes and templates for new business introductions, presentations and proposals allowing for consistent messaging across all global communications.
• Partnered with global offices on key account relationships.
• Established best practices for new business development which expanded client list by 15% to include new CPG sectors and partners.
• Organized local social communications for the agency that was adopted globally throughout the organization.
Clients included: BEL Brands, Constellation Brands, CVS Health, Johnson & Johnson, Mondelez, and Pernod Ricard.

• Led, recruited, retained and mentored 8 direct report client service managers.
• Responsible for the overall growth and management of $1M accounts as well as the development of long-term relationships with client contacts
• Partner with global cross-functional agency teams to maximize effectiveness and appropriateness of design work and budgetary guidelines.
• Secured AOR partnership with key clients.
• Client and Project management for Branding initiatives in the CPG, Financial, Wellness and Automotive industries
• Collaborate on Creative Strategy development and execution.
• Assisted in increasing overall agency revenue by 20% by expanding key client relationships and business development