SEO Website Optimisation & Blog Writing to Drive Organic Inbound Leads for Stewton Stars Hideaway

This projects goal is to optimise the website for Stewton Stars Hideaway to increase their organic inbound leads and bookings using SEO strategies. This strategy includes website optimisation and the creation of SEO optimised blogs. The client has seen an increase in web traffic, increase in dwell time on the website and reduced the bounce rate. This has resulted in the site moving from page 16 on Google for their main product, which is 'Glamping' to page 2 on Google for the keywords "Glamping Lincolnshire". The client now wishes to have further blogs written targeting a variety of keywords applicable to the business to further increase their website ranking. In addition, the project now includes the development of an email nurturing sequence, including a regular newsletter and "Whats on in Lincolnshire" style of emails. This is still in the planning stage but we will be using Mailjet https://www.mailjet.com/