Pepsi. It's Movie Time!

In cinemas across Europe we surprised audiences by replacing the usual the ‘turn off your phones’ message with a fake trailer for the latest blockbuster. Using the cinema’s surround sound we made it sound as if a phone was ringing at the back of the cinema… much to the actor’s dismay. We also created a TV ad and a series of 6” social films using all kinds of movie genres. Cinema | Social | TV