Cares for what matters / Mercedes-Benz

In this 360 campaign for the global launch of the Mercedes-Benz S-Class, we worked together with Alicia Keys, Roger Federer and Lewis Hamilton. We highlight the many protective features of the S-Class while seeing the stars in their everyday lives, caring for their loved ones, fans, and strangers. Assets: TVC / Social media snippets / TikTok content / OOH / Magazine editorial / Banners / etc Find out more about the project: https://www.elenamarinj.com/mercedes-benz-cares-for-what-matters